Artificial Intelligence Chatbots versus Human Agents in Customer Satisfaction: The Role of Warmth and Competence Zhang Ye,BAĞIR FAHRİ Journal of Interactive Marketing Cilt. Sayf.- 2025 https://journals.sagepub.com/doi/10.1177/10949968251366265
Individual factors impacting tourist satisfaction and revisit intention in slow tourism cities: an extended model BAĞIR FAHRİ,BOZBAY ZEHRA,Zhang Ye International Journal of Tourism Cities Cilt. Sayf.- 2025 https://www.tandfonline.com/eprint/PQXIIYAZEEUY8VJYN9K8/full?target=10.1108/IJTC-05-2023-0094
EVALUATING BARRIERS OF CHANGE IN SUSTAINABLE SUPPLY CHAIN PERFORMANCE USING ISM-MICMAC METHODOLOGY Rostamzadeh Reza,BAĞIR FAHRİ Transformations in Business and Economics Cilt.23 Sayf.981-1004 2025 http://www.transformations.knf.vu.lt/63a/article/evala
EVALUATING THE IMPACT OF FUTURE STUDIES ON ORGANIZATIONAL STRATEGIC INTELLIGENCE Rostamzadeh Reza,Nikic Marko,BAĞIR FAHRİ Transformations in Business and Economics Cilt. Sayf.- 2024 http://www.transformations.knf.vu.lt/63/article/eval
Assessment of the association between aesthetic products and perceived product quality: an analysis of customer attitudes BAĞIR FAHRİ,Zhang Ye JOURNAL OF CONSUMER MARKETING Cilt. Sayf.- 2024 https://www.emerald.com/insight/content/doi/10.1108/jcm-01-2024-6521/full/html
ASSESSMENT OF SERVICES QUALITY AND SATISFACTION: COMPARATIVE STUDY OF TURKISH STUDENTS IN LITHUANIAN AND MALAYSIAN UNIVERSITIES BAĞIR FAHRİ,Zhang Ye Transformations in Business & Economics Cilt. Sayf.- 2016
The role of travel experience and gender on travel information source selection YAŞİN BAHAR,BAĞIR FAHRİ,Zhang Ye Journal of Hospitality and Tourism Technology Cilt. Sayf.- 2017 https://www.emerald.com/insight/content/doi/10.1108/JHTT-01-2017-0002/full/html
Gender Differences in Instagram Hashtag Use Zhang Ye,Hashim Hazarina,BAĞIR FAHRİ Journal of Hospitality Marketing & Management Cilt. Sayf.- 2018 https://www.tandfonline.com/doi/full/10.1080/19368623.2018.1382415
Facebook fan page management for global airlines BAĞIR FAHRİ,Zhang Ye,Hashim Hazarina Tourism Review Cilt. Sayf.- 2019 https://www.emerald.com/insight/content/doi/10.1108/TR-03-2018-0045/full/html
International students' service quality evaluations towards Turkish universities BAĞIR FAHRİ,BOZBAY ZEHRA,Zhang Ye Quality Assurance in Education Cilt. Sayf.- 2024 https://www.emerald.com/insight/content/doi/10.1108/QAE-06-2019-0061/full/html
Bildiriler (Uluslararası)
Mismatch Magic: Exploring the Influence of Text-Visual Mismatch on Audience Engagement BAĞIR FAHRİ,Zhang Ye EMAC 2025 Cilt. Sayf.-
Revenge Consumption and Financial Behavior Post-Crisis: The Role of Saving Incentives and Risk Tolerance Zhang Ye,BAĞIR FAHRİ,AZER ÖZLEM ARZU Turkish Economic Association (TEA) 2024 Cilt. Sayf.230-230 17.11.2024 https://www.tek.org.tr/conference/pdf/52_26122024_150710.pdf
How Does Artificial Intelligence chatbot Improve the Satisfaction in Customer Service? A Study of AI Chatbot BAĞIR FAHRİ,Zhang Ye,AZER ÖZLEM ARZU The Economic Perspective on Artificial Intelligence (EPEAI) International Conference Cilt. Sayf.-
Gender Differences in Hashtag Usage Zhang Ye,BAĞIR FAHRİ,Hashim Hazarina ENTER 2016, Bilbao Cilt. Sayf.- 20.02.2016